- Valerie Cammiso
Every association, no matter its size, structure, or mission, will eventually face a defining moment: choosing who will lead it next. It is one...
- Kim Chhabria
Every association has a calendar. In fact, we love a calendar. Board meetings. Renewal deadlines. Annual conferences. Budget cycles. Committee meetings. Education programs. Sponsorship...
- Patricia Bingham
Associations often think of education as one department among many sitting alongside membership, meetings, marketing, sponsorship, and certification. In reality, education is much more...
- Juliet Perrachon
Part 1 of a series on how membership is changing across professional societies and trade associations Members haven’t stopped looking for value. They’ve simply...
- Kim Chhabria
Depending on which survey you read, somewhere between 20% and 60% of Americans say they feel lonely. That is a staggering number. We often...
- Juliet Perrachon
by Juliet Perrachon, Senior Director, Marketing & Communications at NorthStar Last week I had the privilege of attending the annual PENS conference, where my...
- Kim Chhabria
Every association reaches a moment where its brand no longer matches where it’s going. Sometimes it’s subtle.Membership growth slows.International engagement doesn’t convert.New audiences don’t...
- Kim Chhabria
How to Answer “So… What Do You Do?” The days are getting longer.Flowers are blooming.Calendars are filling up.And summer is finally on the horizon...
- Kim Chhabria
Association Management Company (AMC) Edition Ever been to a great conference?Gotten a helpful member email?Taken a certification course that actually made sense? Yeah… that...
- Kim Chhabria
A Smarter Way to Support Growth, Stability, and Impact At some point, every association faces a pivotal question: How do we best support our...
- Juliet Perrachon
Three Ways Associations Build Trust and Confidence Amid Uncertainty There’s no doubt about it — the world is changing, and it’s changing fast. Technology is evolving...
- Juliet Perrachon
NorthStar Association Management officially launched February 2, offering full-service association management and outsourced, project-based support for associations seeking experienced, hands-on partnerships. Built for mission-driven organizations that value flexibility...